AI Traffic Shaping for Pubs

Demand Path Optimization

Winning publishers reach new heights of revenue from SSPs through industry leading Traffic Shaping for Publishers.

Gain Bidder Intelligence
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Unique Features

Powered with cutting edge machine learning and user profiling to accurately identify the most relevant traffic for each bidder resulting in...

Higher ad fill rates and CPMs logo
Higher ad fill rates and CPMs

Reduce the throttling applied by SSPs, increasing the number of DSPs the SSP calls for valuable inventory

Better DSP relationships logo
Better DSP relationships

Provide your demand partners strong inventory by only sending relevant traffic

Green Traffic logo
Green Traffic

Less carbon emissions with higher quality traffic by reducing infrastructure cost and digital waste up to 60%

Predictions with real-time user profiles logo
Predictions with real-time user profiles

By creating users profiles in real-time, enabling high-accuracy ML predictions, AY matches trillions of ad requests to the right demand partners in microseconds

Fast and easy integration logo
Fast and easy integration

One script, no changes to Prebid needed. Granular reporting on its impact on auctions and results

Why AY Traffic Shaping for Publishers?

Boost your auction's overall revenue, experience less throttling, and thrive with optimized demand paths

Wasteful requests are network requests that result in no significant value. For example: no response, no bid, bid below operating cost

Improve the bid rate seen by external bidders, select monetizable requests to better utilize the QPS limits, improving ROI for all participants

Ready Play AY New Game?

Incredibly high RPS (thousands per core), low memory consumption (400 MB) and fast response times (microseconds).

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Who is already playing a different game

Don’t just take our word for it

See How Assertive Yield Has Empowered Publishers For Ultimate Revenue Growth

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